Postcards

Cheap postcard printing: Easy to order, fast delivery

Omni-channel direct mail postcards. Flyer handouts. Invites. Box inserts. Postcards can be used for a lot of different things. But one thing holds true for postcard printing—whether it’s an integrated direct mail campaign or a simple flyer you hand out to folks on the street, cheap postcard printing has some of the best ROIs in the marketing industry. It’s down to two things: it’s cheap and effective. Well designed print postcards are easy to follow, and have one of the best response rates in the marketing industry. It’s tangible, something you can hold in your hands.

How Custom Postcards Strengthen Marketing

Postcards may not be as common as they were prior to the internet, but that doesn’t mean custom postcards can’t be incredibly powerful marketing tools if used correctly.

Brands that add postcard mailing to their efforts usually see tremendous results because customers love the personal touch and tangible marketing offered by a postcard. Not to mention that postcard printing is affordable and scalable.

But how can printable postcards strengthen your marketing plan? Let’s look at the top marketing ideas you can apply today to make a statement with your audience.

• Improve Response Rates

One of the best parts of print postcards is that they stand out from other brands trying to engage their customers solely online. People are used to seeing digital ads and receiving emails, but a postcard is more memorable thanks to its unique personal element. Direct mail has been around for a long time, and while there are many ways to promote your business, there’s a large market for old-school methods that can help you find new, local customers and build a stronger sense of community around your brand.

• Make Your Brand More Memorable

Another reason why it makes sense to use business postcards is that they can form a stronger connection between your audience and your brand. If you start printing postcards with beautiful designs that emphasize your brand, customers will be more likely to remember you and purchase what you have to offer. For best results, make sure that you understand:

• The audience you’re trying to reach
• How you want your brand to be perceived
• The ultimate goal of the postcard mailing

• It’s Affordable

Price is an essential factor when deciding which marketing method to use. And the good news is that today’s digital marketing is so saturated in the online space that going for a more direct way to reach prospective customers can help you stand out from the crowd, produce a fantastic ROI, and actually save you money. A postcard is compact, relatively simple to design, and can contain a short but persuasive and action-driven message that sticks with the reader even after they put away the card. Due to increased access to cheap postcards and printing options on Prinitivy, you can create postcards for multiple occasions, experimenting with what works until you find a postcard mailings strategy that works for you.

Design tips for an effective, cheap postcards

Mailing postcards? USPS postage rates are determined by postcard size and weight. 4” x 6” postcards are one of our more popular sizes, loved for its cheap postage prices and cheap postcard printing prices. Oversized postcards typically generate a better response rate since there’s more design real estate for interesting artwork and text, but postage rates are slightly higher.

Keep the design simple and interesting. Don’t try to convert readers into sales the moment they see your print postcard. Instead, pick and choose a single message you want your customers to take away. This could be a new product promotion or grand opening to your business—this is where you present your business’ value to the customer.

You don’t have to order in bulk to get cheap postcard printing. Our postcard prices are some of the lowest in the U.S., starting at just 21 cents per piece. And with turnaround times of just 4 days, you’ll receive your order within a week after ordering.

Customize your postcards. Jazz it up. Make it loud. With options like lamination, rounded corners, and custom sizes, go ahead…create a postcard that separates you from the stack. Lamination options like soft-touch give postcards a small final touch and makes holding onto the piece a delight.

Ordering and designing custom postcards is easy. Customize your product, add to cart, select a delivery date, upload files, and checkout. Done. Need some guidance on postcard design? We can help—contact us for help or submit a file check. We’ll review your file, run some checks, and send some suggestions.

Check out our templates—drop your artwork in our premade template to get the best color and print results.